Social Media and the 21st-Century Scholar: How You Can Harness Social Media to Amplify Your Career.
J Am Coll Radiol. 2018 Jan;15(1 Pt B):142-148. doi: 10.1016/j.jacr.2017.09.025. Epub 2017 Nov 15. Chan TM1, Stukus D2, Leppink J3, Duque L4, Bigham BL5, Mehta N6, Thoma B7.
To many physicians and professionals, social media seems to be a risky business. However, recent literature has shown that there is potential to enhance your scholarly brand by engaging your stakeholders online. In this article, we discuss the opportunities presented to modern scholars by social media. Using case studies, we highlight two success stories around how scientists and scholars might use social media to enhance their careers. We also outline five key steps you can follow to build and manage your scholarly presence online.